There are so many individual shapes on this landing page, from the phone to the logo to the floating rounded avatars. Not only does this annual report utilize the numbers as shapes in and of themselves, the numbers are also as a critical part in forming a creative shape, with the additional visual manipulations made through decorations, markings, and colors. The Xs and Os are part of their logo and using them as design pieces on the website helps reinforce them as an important part of the company’s identity. Friends & Foolsįriends & Fools uses Xs and Os and squiggles as decorative pieces on their website. It’s a little inconsistent and that makes it interesting. The input field is rectangular, the button is oval, and the logo is something else altogether.Īdditionally, there are randomly spaced out and animated geometric shapes floating around in the background. Roadmaps’ landing page is filled with various shapes. Some of them use random assortments of shapes for decoration such as Roadmap, while others completely redefine the structure of a web page such as Timetable Records. I’ve gathered 30 different websites that use different shapes for different purposes. However, that doesn’t mean there is no room for other shapes such as circles, triangles, or made-up miscellaneous curvatures. This is not only practical but also makes sense. Have you noticed that most websites are, more or less, made up of rectangular boxes? From the rectangular shape of a browser window to the rectangular shape of buttons, websites are mostly rectangular.
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